The above is an ad from an REI ad campaign by Kyle Caldabaugh. This campaign has multiple ads showing people out of the office, conquering nature. The designer wanted to show us that sitting behind the desk is not where all of us belong. They showed good use of the logo having it float inContinue reading “REI Ad Campaign”
Tag Archives: Color
Critiquing SCAFCO’s SSMA Product Technical Guide Catalog
SCAFCO SCAFCO Corporation resides in Spokane Washington. They manufacture steel studs and grain bins. We will be looking at the cover of their product technical guide for the steel stud division. This cover shows the steel studs being used in a large warehouse project. With the demising wall reaching from the floor all the wayContinue reading “Critiquing SCAFCO’s SSMA Product Technical Guide Catalog”
Visual Media 